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25 Apr

Using Remarketing to keep you Brand in front of Customers

Using Remarketing to keep you Brand in front of Customers
8 years ago
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Remarketing is powerful means to keep your brand in front of your customer base. How it works is someone first lands on your website. Once they arrive we drop a cookie into their browser that allows us to display your ad in front of them after leave your website.  You might have seen this in the past. You go visit website to buy a new setup of golf clubs after that it seems everywhere you go see ads for TaylorMade where ever you go online. This is a perfect example of remarketing. Why is it important to remarket to your website visitors? It keeps your brand and or product in front of them as studies show 95% of people abandon their shopping carts before completing the purchase. Keeping your brand in front of your customers allows you to keep your service or product in mind as they were at your website at one point and are looking to engage you.

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