A website is often the first impression a business makes on its potential customers. In today’s digital world, it’s more important than ever to have a website that is not only up-to-date and visually appealing, but also functional and informative. A custom website design ensures that your website will be all of those things. 

A custom website design means that your website will be designed specifically for your business, with your input and feedback incorporated into the final product. This is in contrast to a template design, where you would be limited to choosing from a pre-made selection of designs, with little to no ability to customize the look or feel of your site. 

A custom website design also allows you to take advantage of the latest web design trends, which can help give your site a cutting-edge look that will set you apart from your competition. And because every element of the site will be designed with your specific goals and objectives in mind, a custom website design will be much more effective in achieving those goals than a template site. 

Finally, a custom website design will be built to be responsive, meaning it will adjust itself automatically to provide an optimal viewing experience on any screen size—a must in today’s mobile-first world. 

The Process of Creating a Custom Website Design 
Creating a custom website design begins with an initial consultation with our team of web designers, during which we’ll discuss your goals and objectives for the site, as well as your budget and timeframe. From there, our team will create a mockup of the site, which you’ll have the opportunity to review and revise as needed. 

Once the mockup is approved, our team will begin working on the development of the site. During this phase, we’ll add all of the necessary content (text, images, videos, etc.) and features (forms, ecommerce functionality, etc.), and test everything to ensure that it’s working properly. We’ll also perform keyword research to ensure that your site is optimized for search engine ranking. 
After the development phase is complete and all of the content and features are in place, we’ll launch the site and then provide you with ongoing support and maintenance as needed. 

A custom website design is essential for any business that wants to succeed in today’s digital world. If you’re ready to take your business to the next level with a custom website design from Metric Marketing, contact us today to get started.